Brand · for business

MediaMarkt gift cards for business

Europe's largest consumer-electronics chain. Closed-loop across DE and NL stores.

Closed-loopElectronicsLast verified: 24 June 2026

About the card

MediaMarkt Gift Cards apply to the full electronics catalogue in MediaMarkt physical stores and on the local mediamarkt.de or mediamarkt.nl webshop — TVs, laptops, headphones, white goods, gaming. For employees the card lands as a real upgrade they can use at home or at their workstation.

MediaMarkt is closed-loop and qualifies as Sachbezug in Germany within €50/month under § 8 EStG, and fits the Dutch WKR vrije ruimte. It's a strong fit for tech-leaning employee perks and onboarding kits.

On gift.cards we deliver country-specific MediaMarkt cards (MediaMarkt DE vs. MediaMarkt NL are separate SKUs) with one consolidated invoice for the issuing company.

Where teams use it

  • Onboarding kit budget for new hires
  • Work-from-home setup contribution
  • Sales contest prizes in DACH and NL teams
  • End-of-year recognition for technical roles
  • Client gifts in B2B IT and engineering

Tax compliance by market

How this card sits inside each country's framework. General information, not tax advice — confirm with your accountant for material program volumes.

Germany
Compliant
Sachbezug · § 8 EStG · €50 / month

Closed-loop — Sachbezug-compliant within €50/month under § 8 EStG.

Netherlands
Compliant
WKR vrije ruimte + kleine geschenkenregeling

Past in WKR vrije ruimte; ook geschikt voor kleine geschenkenregeling voor klanten.

France
Not in market
URSSAF chèque cadeau · €200 per event

MediaMarkt no longer trades in France — use Fnac or Boulanger for the French market.

United Kingdom
Not in market
Trivial benefits · £50 per gift

No UK retail presence.

United States
Not in market
Cash-equivalent fringe benefit · W-2

No US retail presence.

General information about gift card tax frameworks. Not tax advice; confirm with your accountant for material program volumes.

How to order in bulk

On gift.cards you only pay the face value — there are no platform or setup fees.

  • Free self-serve account, no setup or platform fee — you only pay the face value
  • Send individual cards, bulk CSV batches, or trigger sends via REST API
  • One consolidated invoice per program; per-program reporting for finance
  • Whitelabel redemption page on your own brand

Frequently asked questions

Werkt een MediaMarkt-cadeaukaart in zowel winkel als webshop?

Ja — het saldo is in te wisselen in elke fysieke MediaMarkt-winkel én op mediamarkt.nl (of mediamarkt.de voor de Duitse kaart).

Is een MediaMarkt-kaart geschikt voor de WKR?

Ja. Het is een closed-loop in-kind card, dus het past in de WKR vrije ruimte zonder dat de medewerker er belasting over betaalt.

Kunnen MediaMarkt DE en NL kaarten uitwisselbaar gebruikt worden?

Nee, de Duitse en Nederlandse MediaMarkt-kaart zijn aparte SKU's. We leveren de juiste landelijke kaart per ontvanger.

Send your first batch this week

Free account, no setup, one invoice for the whole batch.