Brand · for business

Adidas gift cards for business

Global sports and lifestyle brand. Closed-loop across stores and adidas.com.

Closed-loopSport & lifestyleLast verified: 24 June 2026

About the card

Adidas Gift Cards apply to footwear, apparel and accessories across Adidas stores and adidas.com in the recipient's market. The brand reach is strong across both sport and lifestyle, which makes it a low-risk gift for a wide audience.

As a single-brand closed-loop card, Adidas qualifies as Sachbezug in Germany within €50/month under § 8 EStG and slots into the Dutch WKR vrije ruimte. In France it can be issued via a CSE chèque-cadeau program for recognised URSSAF events.

On gift.cards we route the correct national Adidas storefront per recipient country and consolidate ordering on one invoice with per-program reporting.

Where teams use it

  • Wellness and team-sport programs
  • Sales kickoffs and quarterly contests
  • Onboarding gifts in sport-aligned brands
  • Holiday gifting where a known label is safer than a niche pick
  • Client appreciation in retail and FMCG verticals

Tax compliance by market

How this card sits inside each country's framework. General information, not tax advice — confirm with your accountant for material program volumes.

Germany
Compliant
Sachbezug · § 8 EStG · €50 / month

Closed-loop — Sachbezug-compliant within €50/month under § 8 EStG.

Netherlands
Compliant
WKR vrije ruimte + kleine geschenkenregeling

Past in WKR vrije ruimte.

France
Compliant
URSSAF chèque cadeau · €200 per event

Eligible as a CSE chèque cadeau for URSSAF-recognised events, within €200 per event.

United Kingdom
Compliant
Trivial benefits · £50 per gift

Fits trivial benefits within £50 per gift.

United States
Taxable
Cash-equivalent fringe benefit · W-2

Cash-equivalent fringe benefit per IRS — report on W-2.

General information about gift card tax frameworks. Not tax advice; confirm with your accountant for material program volumes.

How to order in bulk

On gift.cards you only pay the face value — there are no platform or setup fees.

  • Free self-serve account, no setup or platform fee — you only pay the face value
  • Send individual cards, bulk CSV batches, or trigger sends via REST API
  • One consolidated invoice per program; per-program reporting for finance
  • Whitelabel redemption page on your own brand

Frequently asked questions

Does an Adidas gift card cover both stores and adidas.com?

Yes — the balance applies in physical Adidas stores and on the local adidas.com storefront in the recipient's country.

Is Adidas a CSE-eligible chèque cadeau in France?

Yes, Adidas is included in the standard CSE chèque-cadeau networks and qualifies under URSSAF-recognised events.

Are Adidas cards multi-country?

No, they are country-specific. We route the correct national card per recipient.

Send your first batch this week

Free account, no setup, one invoice for the whole batch.